WELCOME
Intro
MATTELAB is the personal web site for Matthew A. Rhoades, an award-winning industrial design leader, product strategist, and global design educator- with over 2 decades of experience creating innovative products and strategic plans for global brands; from Apple to Nike. His products have won numerous global design awards, nearly 30 patents, along with projects shown at the SFMOMA and the Cooper Hewitt Museum NYC.
Awards
| 2020 Best Direction Award, “Taihu Award” design", Shanghai |
| 2020 Presented to an affiliate of the United Nations on Sustainable Materials |
| 2018-20 lectured at Chinese and HK Universities on Innovative Thinking to Brand Strategy |
| 2013 A design team member (CAD) on the all electric Moto Czysyz motorcycle that won the Isle of Mann TT Zero class race |
| 2007 Winner of first ever "Bo Jackson MVP" award for all of equipment at Nike |
| 2004 Red Dot Award for Atomic Aquatic premium dive mask |
| 2003 Popular Mechanics and Popular Science "Product of the Year", Disney electronics |
| 2002 San Francisco Museum of Modern Art "Future Footwear" exhibition |
| 1998 Mountain Bike Magazine voted Trek Y-Bike "Third most influential mountain bike of all time". |
| 1998 Trek Y-Bike appears as a regular on TV show Pacific Blue |
| 1997 Trek Y-Bike's purchased by Secret Service and Vatican City to protect Pope and President |
| 1996 Cooper-Hewitt Museum, NYC "Future of Sport" exhibit, for Trek Y-Bike showcase |
| 1996 IDSA Gold metal for Trek Y-Bike project |
| 1994-95 Trek Y-Bike wins Best of Show at Interbike and Eurobike |
| 2020 Best Direction Award, “Taihu Award” design", Shanghai | | 2020 Presented to an affiliate of the United Nations on Sustainable Materials | | 2018-20 lectured at Chinese and HK Universities on Innovative Thinking to Brand Strategy | | 2013 A design team member (CAD) on the all electric Moto Czysyz motorcycle that won the Isle of Mann TT Zero class race | | 2007 Winner of first ever "Bo Jackson MVP" award for all of equipment at Nike | | 2004 Red Dot Award for Atomic Aquatic premium dive mask | | 2003 Popular Mechanics and Popular Science "Product of the Year", Disney electronics | | 2002 San Francisco Museum of Modern Art "Future Footwear" exhibition | | 1998 Mountain Bike Magazine voted Trek Y-Bike "Third most influential mountain bike of all time". | | 1998 Trek Y-Bike appears as a regular on TV show Pacific Blue | | 1997 Trek Y-Bike's purchased by Secret Service and Vatican City to protect Pope and President | | 1996 Cooper-Hewitt Museum, NYC "Future of Sport" exhibit, for Trek Y-Bike showcase | | 1996 IDSA Gold metal for Trek Y-Bike project | | 1994-95 Trek Y-Bike wins Best of Show at Interbike and Eurobike |